fashion - Bubblegum Club - Page 15

Why do we want fashion to be art so badly?

“But what you don’t know—is that that sweater is not just blue, it’s not turquoise, it’s not lapis, it’s actually cerulean,” begins one of the most iconic defences of the fashion industry, from Meryl Streep’s character, Miranda Priestley, in 2006’s The Devil Wears Prada. More than a decade later, almost any fashion student, designer or…

Sinking into New York based artist and designer Ruby Kean’s immersive & playful creations

There’s something about the creative and imaginative articulation of New York based artist and designer Ruby Kean, which expresses itself like the material manifestations of an eclectic wanderer soul. A travelled, has-come-into-contact-with-various-lives-soul, who knows the different colours the sun sets in because they’ve witnessed it disappear behind many horizons across the world. Working both as…

faces of the twenty-first century

We’ve only just started looking the twenty-first century square in the face. As we enter into year-21, that which was simply “now”—as othered from “then”, that which could be studied and understood—has reached a point of maturation. Passed puberty, beyond teen-hood in its dusk, arrived at the dawn of its adulthood. If we were to…

lagos space programme

Dance. Flow. Blue. Three-dimensional art. Rock formations. Maskings. Blue. Gẹlẹdẹ. Flow. repeat. Atmospheric, cosmic and transcendental—if ever there was a celestial merging of imagination, technology, the future and liberation, this would be it. Founded in 2018, Lagos Space Programme is a non-binary design project exploring African futures through a lens informed by slow fashion. Through…

Acne Studios Repurposed | Season 2

Few know that ACNE is an acronym; meaning Ambition to Create Novel Expressions. Johnny Johansson’s ready to wear label, Acne Studios, continues to refine its repertoire since its inception in Stockholm in1996. It is hard to imagine that Acne has been in the game for 25 years—as it remains a truly relevant luxury house that…

Curating independent fashion in South Africa | Front Row Media

The global south is on the rise in ways that the contemporary world best be prepared for. Within the context of fashion and sartorial imaginings; South Africa is exemplary in its translation of originality from ideas to visual executions. At Bubblegum Club, we have the immense privilege of staying firmly in tune with the innovations…

Stay safe with Thebe Magugu x Adidas Originals face mask

Thebe Magugu knows no bounds when it comes to instilling personable compassion in every move that he makes; especially with regards to building a formidable fashion house. Although having won the LVMH Prize Award in 2019 with overwhelming global recognition and admiration, it is Thebe’’s home in South Africa that remains the deep thread that…

WE ARE BROKE | a youth collective motivating cultural experience

Youth culture dominates when it emerges from the cracks of collective dissent, it also tends to be forged from the blood, sweat and tears required to interrogate societal pressures; especially during those ages when one’s view of reality is largely still under construction. The local fervour with which BROKE has amassed a following — is…

A new perspective | PUMA reimagines the classic Mirage shoe

The Mirage sneaker—which has been part of the PUMA family for close to half a century—was first introduced as a lightweight track and field shoe and then subsequently reissued as a jogging shoe in the 1990s. Launching today is their reimagined Mirage Mox; the latest addition to PUMA’s growing selection fo Futro styles — a mashup of retro sneaker…