fashion - Bubblegum Club

Future of Fashion Indaba 2021: Ubuntu and Fashion | the circular economy and the future of fashion

“In kilt with #FoF2021’s three pillars: education, business and culture & storytelling, this year’s theme is centred around Ubuntu and Fashion — the shared economy and the future of fashion. The shared-economy is undoubtedly the future of circular and ethical fashion.” Rewoven, 2021.  An ongoing partnership between local sustainable fashion pioneers, Rewoven, the Swedish Institute and…

In-person SA fashion weeks are back, but why?

It goes without saying that the pandemic hit the fashion industry hard, especially with how social distancing, lockdown restrictions and cut-off supply chains affected the cornerstone of the industry: the fashion show. Fashion week globally is a billion dollar business. Designers and brands prepare for months to produce collections to be worn by the best…

Ixsnay | luxury focused streetwear transcending and translating our past

This article serves as another poignant example as to why I find our emerging contemporary local fashion scene so fascinating — a diverse pool of young designers who successfully manage to channel their personal life narratives into inspiration for their garments. Founded by three misfits, Mphikeleli, Thandekile and Mthunzi, Ixsnay is a creative collaboration which…

What is South Africa’s Lexicon of Fashion?

“Innocence, sincerity, nostalgia, belonging, joy, desire, assurance” — These are just some of the terms Andrew Bolton, curator for the Metropolitan Museum’s Costume Institute, chose to describe what American Fashion is today. This year’s exhibition, accompanied by one of the most maligned Met Gala beige carpets in years, is ‘In America: A Lexicon of Fashion’, only…

Pandora ME collection // For every story, for every ME

Part of the charm of the younger generation is their careful balance of a nostalgia-based creation, with an almost equal dedication to affirming themselves and their future in all that they do. This precise balance — of two seemingly different approaches to creating and living — come together in a perfect marriage to form an…