adidas Atric footwear pack // All elements, all the time.

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Made to fit in with the city explorers who live life to its fullest, Atric Pack is the brand new, four-season Originals footwear concept tha...

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The Nike Dualtone Racer and Air Zoom Mariah // Faster than the speed of life

Nike Fastpack Bubblegum Club Editorial 4

Minimal. Modern. Fast. These are the words that describe the new Nike Dualtone Racer and Nike Air Zoom Mar...

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adidas EQT // cultural parallels between two urban landscapes

Adidas EQT Bubblegum Club Editorial 4

In 1991 adidas turned to its history, providing "everything that is essential and nothing that is not" and so the EQT came to be. From its h...

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ColabNowNow // An exploration of collaboration and art making

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British Council Connect ZA has put together an experimental programme titled ...

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Taking embroidery seriously as an artistic medium

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Women and femmes perform multiple forms of labour which are not always recognized as such due to the fact that there is not monetary remuner...

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Bee Diamondhead // the queen of tattoos, piercings and Instagram stories

Bee Diamondhead Bubblegum Club Feature 1

Bee Diamondhead is a name so molded into the South African fashion scene that it is almost ...

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