We are data mines

Brands, research institutes and related companies are mining our own species for data. The everyday human is consciously and unconsciously being used as an instrument in the branding and information machine, reproducing a “consensual hallucination” in which data may be visualised, heard and felt (Stone 1991: unknown page). Stone uses this term to refer to…

Gaika – “Some Neon Lit Underworld”

Gaika‘s collision of dancehall, grime and ominous drone creates a charged atmosphere of dread.  As audiences to his recent performances in South Africa can attest, the UK musician and visual artist’s work powerfully evokes themes of confusion, terror and exploitation. Via email, Gaika described this intensity as a response to the confusing social reality of the…

The Evolution of The Sartists

The Sartists – One of the first collective’s whose name imprinted onto my young mind when I situated myself within the man-made concrete mounds of the bitter-sweet creative city of Johannesburg. A very organic process considering that this group stood out as one of inimitable expression characterized by disruptive, radical thought and one of a…

Nonku Phiri Doesn’t Have To Try Be Anything

I assume everyone reading this website knows who Nonku Phiri is. Well, you know her work, at least. The multi-talented creative has featured on a handful of hits, both as rapper Jung Freud and as ‘herself’, has collabed with some of the most respected names in the game, and put out two vastly different singles,…

Anees Petersen // For those who don’t conform to the norm

“TO THE HOMIES WHO’VE HATED DOUBTED AND LAUGHED, WHO COME TO US NOW FOR AFFILIATION, VALIDATION AND ANY FORM OF COME UP, THIS GARMENT IS NOT FOR YOU… SPINELESS MOTHERFUCKERS. YÔNGN LAYZEE”, reads the first card in a stack held together by a rubber band and placed diagonally next to a pair of black sunglasses,…

Cukia Kimani // making magic in the gaming world

Having been captivated by the world of gaming from when he received a PlayStation for his 7th birthday, Cukia Kimani knew that he wanted to be part of that world. “From the moment I put it on and saw the magic on the screen, I knew I had to become one of those magicians making…